Retailers Benefit The Most On Valentine’s Day


The most recognized by people are the lovers and couples dating on Valentine’s Day.  We don’t give much attention to those retailers who profit more during this occasion.  This is one of the days that retailers wait every year.  Couples are not much bothered with gifts or flowers they spend in Valentine occasion because they have already made plans on what to buy.  Usually, the resources used come from the saved cash of the couples and are intended for this big event; although they can look for items at lesser prices to obtain better gifts and more flowers.  For these people, what is occasional spending for your most loved one?

Excerpt:

“Valentine’s Day is big business for retailers. On average, men will spend $158.71 (U.S.) on their significant others, while women will spend around $75.79, according to a study by the National Retail Foundation. If that sort of spending is not in your budget, consider some less expensive, and more thoughtful, ideas for your Valentine.”

Original article can be found at:

http://www.theglobeandmail.com/globe-investor/personal-finance/smart-cookies/a-day-for-lovers-not-retailers/article1900179/

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